Facilitating a workshop where participants collaborate to come up with a new product or service idea. Facilitation allows each group member to give their feedback openly and suggest any changes that need to be made. It helps the facilitators see what areas the group members do not generally focus on.

As a facilitators, one of the main roles of our day is to bring everyone together: the participants themselves, as well as external stakeholders such as the director and/or workshop lead.

the role of the facilitator is to follow each meeting and encourage and support the group members to have open and honest feedback from each other. Facilitators are also there to look after the larger group by responding to questions or making changes in response to discussions.

Often, facilitators are asked to act as the ‘cultural vanguard’, a role that requires being the first person to bring others together and have them feel comfortable supporting each other’s ideas. The emergence of technology also means that many meetings now take place in virtual environments rather than sitting in-person; as facilitators, these changes also mean that facilitator skills are a must in keeping everyone aligned. Facilitators must be comfortable with the use of technology in different circumstances and with adapting their skills as required.